Mountain View, CA - Noosh, a provider of a SaaS-based Content Marketing Platform, today announced the Content Marketplace, an online service that connects enterprise marketers with a variety of service providers. The Marketplace addresses a growing demand on marketers to produce an increasing number of relevant marketing materials and deliver materials to buyers throughout their buying cycles. The Noosh Content Marketplace has already serviced in excess of 175,000 projects worldwide from more than 200 participating vendors and can be found on the company's website at Noosh.com/marketplace.
Content Marketing is predicted to be a $35 billion industry in 2016, according to PQ Media. Vendors in this category address a strategic need within marketing organizations to create and distribute valuable, relevant, and consistent marketing materials that attract and retain customers. PQ Media reports the largest category of content is print and digital magazines.
The Noosh Content Marketplace is composed of service providers in 6 categories including Printing, Digital Design, Writing, Supplies, Mailing, and Outsourcing. Filters allow visitors to the Marketplace to quickly locate vendors who can help with specific Content Marketing projects. For marketing teams who also use the Noosh Content Marketing Platform software, all of the service providers listed in the Marketplace can be included in collaborative workflows for project specification, bid negotiation, communication, invoicing, and more.
"Noosh allows our clients to access our services at any hour of the day from even the most remote locations," said Gary Davis, Managing Director of Point, a print and marketing materials procurement company and participant in the Noosh Content Marketplace. "They can make service requests, get instant status updates, and run detailed reports through a very easy- to-use Web interface."
The Content Marketing industry is predicted to grow at 15% CAGR over the next several years as a result of the growing popularity of new channels of communications like digital. Marketers are working to develop new content for these channels, with pressure to create and deliver more materials faster. Working collaboratively with third party service providers is a top solution, and the Noosh Content Marketplace was designed specifically to meet this demand.
"We're proud to be taking a leadership role in introducing the industry's first online marketplace for Content Marketing," said Tom Henn, CEO of Noosh. "With hundreds of partners managing thousands of projects, the Noosh Content Marketplace is a proven destination for all things related to Content Marketing."
Noosh helps enterprises deliver on Content Marketing game plans by streamlining operations and enabling collaboration with vendors. The company's products and Marketing Services Partners manage digital and print assets, cost structures, budgets, procurements, projects, and team interaction using an integrated cloud-based approach. Marketers who use Noosh are able to deliver Content Marketing projects at more competitive prices, in less time, and with higher quality. More information can be found on the company's website at www.Noosh.com.